KEY PERFORMANCE INDICATORS (KPI) are the critical metrics of a business. KPIs can identify strengths and weaknesses — successes and failures…
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You rely on your customers returning again and again to make your company a success. But as you continue to scale…
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Today’s ecommerce marketplace continues to grow at an astounding rate. This growth has resulted from a remarkable shift from brick-and-mortar…
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The global fashion ecommerce market is only growing. The market is expected to hit $1.164 trillion by the end of…
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You want to optimize your ecommerce website speed for two reasons: There are many nuances behind this. On one hand,…
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C, R and O are three of the most important letters you’ll carry forward through your ecommerce journey, and capable…
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Discount promotions are one of the most common approaches for increasing retail sales. But just because discount promotions are popular…
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Bounce rate is a metric that is often talked about, but how useful is it for ecommerce sites? What is…
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An Ecommerce homepage has a variety of tasks to perform for users, from helping people to find and buy products, to signposting…
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In this article we look at some of the most important metrics in ecommerce, and how online retailers can look…
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